Tech titan Google is the master of Web search but is quickly also becoming the master of acquisitions, announcing on Friday it has picked Jetpac Inc, a San Francisco-based travel guide startup.
Founded in 2011, Jetpac takes your photos from social networks, like Instagram, and uses an algorithm to take the information and make travel guides. The software compiles a series of photos about specific, searchable hotspots from over 6,000 cities around the world, along with the standard contact and location data.
The app also allows users to access local guides, on a range of popular places, frequented by particular people - for example the free app can find things such as hipster bars, or bars frequented by a lot of women.
It claims it can “spot lipstick, blue sky views, hipster mustaches and more”, and covers places as wide-reaching as Kathmandu.
The app also features 'Snappyness Ratings' generating lists of the most popular hotspots based upon the number of photos taken for each place.