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5 Creative Ways Consumer Data Can Quickly Scale Your Business

5 Creative Ways Consumer Data Can Quickly Scale Your Business

Today’s businesses have more information available than ever before, but are you using your data to its full potential? Customer data is the key to unlocking new insights that will help you scale more rapidly and efficiently. Digital tools allow you to track the behaviors of customers engaging with your website, and that data can have a big impact on your bottom line. In fact, research from McKinsey reveals that companies that utilize behavioral insights enjoy 85 percent greater sales growth and a 25 percent higher profit margin than their competitors. Of course, simply posessing that data isn’t enough. You must find the right insights and act on them so you can improve performance like never before. Here’s how to make it happen:

5 Hit Business Trends to Keep an Eye on in 2020

5 Hit Business Trends to Keep an Eye on in 2020

If you are an entrepreneur, you know how competitive the business world can be. In order to stay on top, you need to have your finger on the pulse of modern technology and keep up with the latest innovations. With that in mind, here are five unique trends that are expected to drive business growth in the coming year and beyond.

Why You Need to Start Automating Repetitive Tasks

Why You Need to Start Automating Repetitive Tasks

Ping, ding, clickety-clack and swoosh. Then repeat: again, and again, and again. Sound familiar? It should. According to a McKinsey study, 28 percent of the average workweek is spent answering emails. Similarly, a further 19 percent is spent gathering information and data and 14 percent on communication and collaboration, leaving a meager 39 percent actually spent on a person's role-specific activity.

7 Tech Trends to Watch Out for In 2020

7 Tech Trends to Watch Out for In 2020

This current year has already ushered in a tidal wave of tech innovations, from the rise of social robots and personal assistants to Amazon Prime’s one-day delivery gamble and the proliferation of voice search. The latter alone became a $1.8B retail segment in the US in 2017, and is predicted to rise to around $40B by 2022. Amazon Prime’s ability to prioritize Prime subscribers in their supply chain and get them their packages within 24 hours has rocked the world of online retail. Chatbots have been heavily deployed this year too, and are generally well-received by customers who would otherwise have to call or submit forms. But we're more than halfway through 2019, so it's time to ask: What big tech changes are going to affect the way we live and work in 2020?

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